Social Media is a communications TOOL just like a fax machine, a cell phone or email
Lately I've been seeing more and more articles discussiing which department controls the message of Social Media: Marketing or PR? I actually was asking that question a year ago in an article entitled…
ContinueAdded by Bernard Martin on March 16, 2012 at 7:30am — 1 Comment
As you probably are aware Rapid Production Marketing "touches" several Twitter accounts in some way. In some cases we act as monitors in an oversight role, in other cases we act as the fully 'outsourced' social media. We cross several industries including industrial, manufacturing, automotive, medical and even music. As a result, we tend to see innovative marketing ideas generated in one market segment successfully that we can then transfer to another segment. That, after all, is really…
ContinueAdded by Bernard Martin on June 20, 2011 at 8:07pm — 2 Comments
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