The following article was recently released by MAPI, the Manufacturer's Alliance It's very very informative and well written. I think you'll find the analysis and result very very enlightening!
** MAPI Members - click here for a PDF version of this article and …Continue
Added by Bernard Martin on May 25, 2011 at 3:33pm — No Comments
Everyone is talking about "Social Media" like Facebook and Twitter and how it fits into the B-to-B marketing and sales efforts. But Social media is really just a "catch-all" for Web 2.0 direct engagement with customers. We are all at the beginning stages…Continue
A true story.
Mr X recently found out his health insurance company UXXC started offering vendor discount for health related services and one of the vendor happened to be Mr X’s gym. Mr X was quite delighted and printed out the following details from the health insurance company website and brought it with him to the gym.
You will receive either a minimum 10% discount off of the initiation and/or monthly dues, or the best available public rate based on the…
Added by Tony Hsieh on May 1, 2011 at 9:42pm — No Comments